In the world of SSL/TLS, Extended Validation SSL certificates are the gold standard, or maybe we can call it the "green" standard. This complete SSL solution not only encrypts your website, safely protecting user information from prying eyes, but it also comes with a variety of extra premium features that have proven to boost trust & clearly demonstrate that you are, in fact, someone safe to do business with. The main way EV certs do this is by way of what we call the green address bar! Granted, the only thing green about the EV address bar nowadays is the font. But the name just kind of stuck.
Not just anyone can obtain an EV SSL certificate, which activates this globally trusted & recognized green bar (especially no malicious or fake site). Before issuing your EV SSL certificate, your Certificate Authority (CA) has to first complete a thorough validation process to verify & ensure that you're actually a legitimate business. So, if you're a real business and you're looking to maximize trust, boost conversion and align yourself with the big shots of the Internet – ya' know, the companies that people already know and trust – then EV is the only way to go. After all, you're trying to win, right?
You're running a real business, you deserve to be able to show everyone that you're a legitimate organization, especially in this day-and-age of ridiculous phishing schemes & hacks, right?
That's where activating these key "trust" indicators comes into play. When you receive an EV SSL certificate, you’ll be able to showcase your identity right next to the URL in the address bar. Nothing makes a stronger first impression than your verified proof of identity being the first indicator a potential customer sees.
Now within a simple glance, anyone on your website will immediately know that you're safe to do business with, which is why EV certificates are considered an investment for your business because of its huge ROI potential upside, rather than a cost which is typical of the lower-end SSL solutions. With EV, you can add more trust and make more people convert!
EV SSL certificates make a major impact on your online presence & overall perception. You'll not only make your site’s connections the most secure they can be, but you'll also be able to confidently assure any visitor that they are safe to do business with you. In the highly-competitive online marketplace, this is incredibly valuable. For any businesses where the website is an integral part of success, an EV SSL certificate is a no-brainer. If you can convert just one more person, it pays for itself!
Unfortunately, there are no wildcard EV certificates available in the industry. Depending on the amount of subdomains you wish to cover, you could opt for a multi-domain certificate to secure them all with the green address bar. Also, depending on your server, you could install a wildcard certificate and an EV certificate on the same domain; however, the green address bar would only appear on the main domain, not the subdomains. Please check with your web host or site administrator to check if your server can support two SSL certificates on the same domain.
Per Certificate Authority/Browser (CA/B) Forum guidelines, EV certificates can only be issued for a maximum of two years. This is because EV certificates are a premium security product, so Certificate Authorities (CAs) are required to perform regular validation checks on companies before issuing these certificates.
There are many additional benefits to going with the Symantec Secure Site Pro with EV. All Symantec certificates come with the valued Norton Secure Seal, which is the most recognized and trusted seal on the web by a large margin. Symantec certificates also come with daily malware scanning and a website vulnerability assessment, making them more of a total security solution. Symantec certificates also come with seal-in-search technology, which will display the Norton Secure Seal next to your website in search engine result pages, instantly assuring customers that your website is safe and encouraging them to click on it. What makes the Symantec Secure Site Pro w/ EV the best and most expensive option is the addition of ECC encryption. ECC stands for Elliptical Curve Cryptography and is the latest enhanced approach to public-key cryptography. This encryption technology is based off the idea of using points on a curve to define public and private key pairs, which basically makes it nearly impossible to break using the most common brute force tactics employed by hackers. It also provides a much faster solution because it uses far less computing power than traditional RSA-based encryption. In a nutshell: ECC encryption is the lightest, fastest, and most secure algorithm on the planet!
The most common delay in the EV process is when the name of the business provided in the order form is missing the corporate identifier (LLC, INC, LTD, etc.). This must be present for all EV orders. Also, please note that non-US based companies usually experience a longer validation period. Also, sole proprieties in the UK are not eligible for EV certificates. They can, however, obtain an OV certificate.
Powered by WHMCompleteSolution